Archive for 'March, 2007' category.
Posted by risabb
With the wind chill factor at –2 degrees in New York on Tuesday, 3/6/07, I attended an awesome seminar at the New York Hilton, “The New Age of Web 2.0 Marketing,” presented by ClickZ and sponsored by Unica. It was free, and it was great!
I used to think that there were two main […]
Posted by randfish
On Tuesday afternoon, Rebecca and I drove the 3 hours down to Portland, OR for our first SEMpdx Searchfest. We arrived at the hotel around 6pm and had drinks with many of the conference organizers. I also had a chance to meet and chat with Jeffrey Pruitt from iCrossing (and VP of SEMPO), […]
When users get what they want from you quickly and easily, they’re more likely to come back next time. (Shh. Don’t tell anyone else this vital secret.) Part of that is feeling that they aren’t “trapped”–that they can leave you behind if they want.
That’s why I was happy about Eric Schmidt’s quote from the Web […]
Posted by randfish
I hate to revisit this topic again so soon, but it appears to require clarification for many folks. I’ve tried to lay out the process of how this theory works as clearly as possible, and provide a few examples.
In our example above, the W3C page (a highly valuable resource on web standards) linking […]
Posted by Oatmeal
Footers usually repeat the primary navigation and contain anything that is considered "the fine print," such as copyright information and a privacy policy. With the rising popularity of standards based design, they also have become the home for xhtml and css compliance badges. While doing a redesign for a new client of mine […]
Posted by Fluxx
In about 24 hours I’ll be sitting on an airplane on my way to Austin, TX. My destination? South by Southwest Interactive (SXSWi). Let’s just say, I’m elated to be going. Unlike SES, PubCon, and other conferences I’ve been to, SXSWi is strictly developer focused. Every session is geared to people who design, […]
Posted by Jonah Stein
Have you noticed the plus sign within some Google SERPs that started showing up next to invitations to map an address or get a stock quote a month ago?
Pundits are quick to conclude that this is a portal feature and that Google.com is compromising their search-only philosophy to become a “portalized non-portal.” […]
Posted by great scott!
Rand sat down on Monday with Beyond Ink’s man around The Sound, Dana Melick, to discuss several issues surrounding branding, client relations and SEO business models.
Dana’s a good friend of The Moz so these two chatted for quite a while. I’ve edited it down to a manageable six minute clip for your […]
Posted by randfish
This post is breaking format with tradition here at SEOmoz, but I think a good shaking up of the status quo is in order. I’m going to simply rant, in rough paragraph form, about 7 issues in the search world. I’m going to be generally more expressive, less forgiving and pull fewer punches (for […]
Posted by randfish
Rather than simply share my opinion, let’s make it democratic. I’ve built a short list of the Top 10 overlooked tactics I see in the professional search marketing sphere. These aren’t the mistakes that websites make when trying to appeal to search engines, but rather, the omissions that we, as professional marketers and consultants, let […]
Posted by randfish
I’ve got to say that I’m immensely proud of Rebecca. When she first applied here at SEOmoz, we failed to even call her back for a second interview. But, she convinced us to take her on as an unpaid college intern, knowing that once we had a taste of her sweet work ethic, […]
Posted by randfish
On March 26th, I’ll be speaking on the Linkbaiting, Social Search Marketing & Blogging panel in Munich, Germany. My intention is to bring examples of the ideas and strategies that have been so effective in the English-language market to German SEOs & website marketers. However, I could use a bit of help - […]
Posted by JaneCopland
Last week, Rand discovered that an article we’d written quite some time ago had never been launched. "How to Leverage Web 2.0 & Social Media Sites to Market Your Brand & Control Your Message" covers thirty sites that you can use for marketing. Obviously, the list is far from extensive: we went for […]
Okay, I just gave some productivity tips, so it’s time to give some *unproductivity* tips: ways to waste time online.
One thing I really enjoy is watching “speed runs,” which are people recording themselves as they finish video games in record time. The best site I’ve run across is Speed Demos Archive. You can view their […]
If you’re a techie person, email is essential but it’s hard to stay on top of all of it. If you use Gmail and Firefox, here’s a few tips to get email under control.
The first tip is remedial: keep most mailing list emails out of your inbox. I already prune as much of my Gmail […]
You may have heard of Peter Norvig, who is the Director of Research at Google. He’s the guy that did the Gettysburg Address as a PowerPoint presentation. Or you might have used his artificial intelligence textbook in college.
Recently Peter used several folks’ logs (including mine) as a baseline to estimate the skew in Alexa due […]
(Philipp Lenssen and I started talking about cloaking in a corner of the web, and I figured it would make sense to talk about cloaking in a separate post. Consider this a me-typing-this-quickly post, but better to get something down than to not get a chance to talk about it.)
Cloaking is serving different content to […]
Posted by rebecca
I’ve spent this week putting the finishing touches on our keyword research guide (which will most likely be available–both to purchase and for Premium Members–on Monday). This afternoon I had the pleasure of speaking with Bill Tancer from Hitwise. Bill took me on a walkthrough of Hitwise’s Competitive Intelligence tools, which he referred […]
Posted by randfish
If you’re a new writer, just entering the blogosphere, you’ll find an overwhelming amount of advice telling how to blog, how to monetize your site, what rules to follow for search engines, how to create passionate readers, and how to boost your traffic. One element that’s often missing is the all-important subject of […]
Posted by randfish
Today I want to touch on two issues that, when improperly perceived, can negatively impact how search marketers and site owners build out their campaigns.
Links to Pages & Domains
Many folks new to search marketing, and even some with experience, incorrectly assume that many elements of the PageRank model are still in place, including […]
Posted by DanielTynski
At Voltier Inc viral content is an essential part of our game plan. Here is the first part or the techniques we use and the things we think about when constructing link bait and submitting to sites such as Digg.
The Ideal Article:
In order to have a successful Digg, you must submit information that is […]
I want to play some roller hockey today.
Published by Matt CuttsContinue reading: Rain rain, go away
